Posts Tagged ‘qualifying’
It’s true that not everyone has been around “forever,” not even Google. In fact, it was only in 1998 that they were officially Incorporated.
Why do I mention that? Well, it has something to do with credibility of The Sales Corner.
Matt Geier was designing websites BEFORE Google was around. Matt designed his first website in 1995, and did about 10-15 of them that year using HTML 1.0. Later they evolved into better version of HTML and eventually started using CSS and other “code” to improve aesthetics, interoperability among browsers, and more!
When Google came out, some website owners became scared as to the unknown about “this new search engine” and others, like me, learned to thrive on that unknown with the promise of what was to come down the line. Those that didn’t understand how it worked, couldn’t utilize it and maximize their success as well, simply from lack of understanding and knowledge about it.
When Google first became “real” a lot of questions were asked about their search engine algorithms and how they looked at sites and more;
Nobody knew the secrets, and so you had website owners, and webmasters doing things like adding pop ups, or exchanging links, or sharing links on sites, and anything they could do to get Google algorithms to pick up on their sites with Google Robots and so forth. Some things people did know, came back to these types of tactics to get noticed. Unfortunately, hurting a lot of credibility from reputable sources in the process due to the “fast acting ways to get recognized” which were later recognized as ill-legitimate ways vs the good quality ways and over time Google adjusted this to some of the more current algorithms we see today.
Unfortunately, even today people try and fail to get the understanding of how Google searches work, and what they are really looking for in order to rank your page, or show you on a search.
We understand it; why? Because we’ve been “getting it” since day one finding out any information about how Google works! Searching and scouring the net; but did you know the best place is “from the source” Google, themselves? Yes, that’s right, you can follow them in all kinds of ways to understand what they tell you is the best way to get your website ranked, searched, and more!
Nowadays, Google has their hand in all kinds of things; and I want you to take advantage of Google’s great ability to show your website some really spectacular ranking results and traffic but in order to do that, here’s a list of things you’ll need to do every single day……..no, I’m not joking…. and If you cannot, then I simply suggest finding someone who can do this for you, because this is what it takes to generate results; Like The Sales Corner
1) Make sure you generate NEW content every single day, including Saturday’s and Sunday’s; This should be between 3-10 Articles or Blog posts a day that are original from each other. Each Article or Blog should be different in context or if the content is the same, change it so that the same content is read or appears different, and now it’s NEW or SIMILAR, but NOT THE SAME.
2) You need to advertise and market your content and drive it to the people, all of it, every day. The more your active with your site, the better results you’ll get from page ranking tools, and people like Google always looking for “active and popular” websites and blogs! The more people AND GOOGLE see your site active, the higher it will rank in popularity!
3) Don’t bother just exchanging links anymore, or even submitting to link exchanges! Get EXTERNAL LINKS in place! The problem with adding your link to a exchange, is well, you’re with about 1000 other links too; who knows if they are the same type of products or services. Instead; establish good relationships and get your link permanently placed on your partner’s pages, or customer’s websites. The reason you want permanent placement is to help with your “popularity” and the popular you are, the higher you’ll rank. This is only measured in part by how many external links you have; none-the-less, get some, it will help!
4) Stop making exact copies of your pages and putting them on different domain names. The only thing this is doing, is giving you three individual domains, with the same content on each one. That doesn’t provide any value. Google frowns immensely on this kind of behavior. Google algorithms look for “value add” and “unique” things that attract it’s attention. Having a site the same as the next, is like owning three cookie cutter houses in three different zip codes; You still have three houses, and the same amount of relatives at any given time in each one. Nothing new and valuable, just the same.
5) If you cannot do what needs to be done to manage and maintain your website presence, find someone, like The Sales Corner, who can help offset those tasks and become focused on generating results geared to help YOU directly! It’s imperative you take a focus on your business results and stop leaving sales and marketing driven items to your graphics designer, or sales to your engineering team! Work with people that give you the results you’re looking for; not the one’s they want to sell or offer in their proposal!
The Sales Corner
For more information on the types of things The Sales Corner LLC can do for your business, website, or brick and mortar, you can can follow this link to our Free Membership Information page, or view our Digital Services and Products Store. If you’d like to become a member of The Sales Corner LLC to get more Free Sales and Marketing or Business help, you can fill out this form now. To go back and understand even more history, there’s a wonderful story about The Sales Corner LLC here that you can review.
My name is Francis Walsh and I want to tell you what my baseline is. My baseline is where you are right now. “Where are you anyways?” I know where you want to be, but right now you’re here. “Where is here?”
Generating relationships online can be summed up in three, easy, steps. They are create, create, and interact with said create, create. It’s easy, but it’s not easy for everyone. Stop what you’re doing, Drop down to the consumer level, and Roll out the information that benefits the company in a positive way.
The intent of internet marketing is to connect with new users who through their normal every day travel of the internet, find information about you. If you increase the amount of information about you by 30% then you have more information about you from which new users are able to find your news.
The intent of internet sales is to generate revenue through the interaction of a company user and a consumer interacting via their computers. Without an increase of content a company user could go out and increase sales by thirty percent through interactions with new consumers. The company user is creating new content and interacting at the same time. Driving sales into the company to generate a 30% increase in sales is different than increasing the amount of content by 30%.
I could take the 30% to the next level and say a goal of receiving 30% growth on investment would, in banker’s terms, mean a return of $4000 on a $3000 investment. Each baseline is a little different and in the end, has a different result.
Consider each baseline as you enter into a new partnership where a provider will be doing the work for you. The best rests come from proper planning and a mutual understanding of the baseline and the goal.
“A baseline is a line that is a base for measurement or for construction; What are you trying to construct for your Internet Marketing?”
What nonsense is that? You’re the one that conceptualized, designed, and built your business from the ground up. You’re the one that has 100% control over everything in your company; right? Or do you?
Do you build any of your “business model” on “what ifs” — because “what if” you lost a limb, an ear, a finger, an arm, a leg, or god forbid, your head? Could you continue to operate in whatever way you needed to without a hiccup in your service to clients, customers, and other business relationships?
“I doubt that I could continue operating at full capacity in the event of a catastrophic time.”
Knowing our own limits, only helps us understand yours. Were all different, but, similar. Business can be looked at in the same light;
Business models are at a core, the template for all business models. Having a different business then the next person only makes you “similar” in the fact of processes, and things to do to keep your business active and going. (finding new partners, getting new suppliers, having someone do collections, finding new customers, seeing into new markets, driving new sales etc..)
You’re business may not have the same struggles as mine, or Joe’s, or Bob’s but I can bet your “butt” that all three of our business’s will need help to stay going, either now, or in the future!
So if you’re reading this, then you may be like a lot of other people who ask us; “What can The Sales Corner help me with?”
This is our response, which simply put is EVERYTHING, “What do YOU NEED?”
Once you can establish the need or multiple needs that you have, it will be easy to find a way to fill the need using The Sales Corner. In fact there are several ways we can fill your needs with the offering of full service membership packages to look out in ALL the areas you might be looking for help!
See a complete list of package offerings here;
ADDITIONALLY I can offer you some “REAL INSIGHT” into others similar needs and how they were able to utilize The Sales Corner to address those needs;
My computer is running slow; My internet sites take longer to load and I wish there was a way I could get someone to help me without having to worry about the expensive price of the local “Squad” or wait from “someone in another country” to call me back or fix my issue.
The Sales Corner is able to propose one of our Phone Service and Support membership packages which are designed as all inclusive to what was needed here for this client to get phone support for “general technical help, and product application support.” As this client had issues and needed a resource to contact with the assurance they would get a timely, and well educated response!
What do I need to keep active, and reach my customers/clients?
I already know how to write my own content, publish my own articles, and get out into the Social Media scene to grow myself;
The Sales Corner is able to propose one of our Quarterly Website/Blog membership packages which is all inclusive to what this client needed to get a Website Built, Integrated, and Managed after Install! We think it’s great even when you don’t know what you need to in order to have a medium to communicate yourself on. This gives them ability to communicate directly and privately to their own user base!
How can I get into new Sales and Marketing areas with my current projects?
I don’t know anything about how to use a blog, where I should be online or offline, or how to reach new people because my “old” approach isn’t working anymore;
The Sales Corner is able to propose one of our Quarterly Internet Marketing / Sales membership packages which are designed as all inclusive to what this client needed to get their products, their face, and “their business” out to people who wanted to know about them! This will keep them there where they need to be, in front of people online and off!
Some folks out there have their own sites on a free host, or a host that charges them a monthly or annual fee; That’s okay, but sometimes people don’t always know what to do in these cases or how to get to their files etc. How can The Sales Corner help me get a place to host or store my files for my website, my blog, or FTP access?
The Sales Corner is able to propose one of our Quarterly Website/Blog Hosting membership packages which are designed as inclusive to what this client needed for their files to be stored, accessed, and managed on a regular basis as they saw fit! Now they can upload/download and so can their users (With or Without a Blog if they like since this is “file storage”).
As you can see, The Sales Corner and our network of members have very good methods of helping you get more information for free, save your business money, get more all while you can walk away and feel confident to know that you’re business isn’t going to fall under, because you couldn’t afford our monthly fee, or that yearly cost to keep it going!
“The Sales Corner is always willing to listen and work with all of our members to accommodate their needs and wants and desires, after all you help us keep going as much as we help you; We simply supply the magic powder to mix it all together which is then what we give you which is tangible and something you can count on for your business needs!”
The Sales Corner
“The Shaman says only the best leaders use help to their advantage.” The Sales Corner Probing Question of the Day:
“When you find yourself without an answer to a problem….” “Where do you go to find the answer?”
TraceMyIP.org has some of the greatest ways for you to see who’s visiting your website and what is going on every single day! We love them.
The Sales Corner has always promoted free and generous ways to promote your website, your business, or whatever else your sales and marketing “business” is.
We help a lot of folks -
TraceMyIP.org has been something we’ve used at The Sales Corner for a very long time, “we love them” and we’ve told them so!
When Bob called, he was concerned about his website not selling enough products. Bob wanted to know what he could do to capture more sales. He wanted to know what he could do to get more people to sign up on his mailer. He wanted to know what he could do to have a better “voice” to his customers. Bob wanted to drive business, and wasn’t “getting the how to” do it!
After Bob started rambling more, I had to stop him. I had to ask him to talk to me and sort out his questions and put them into a “mental bucket”, to address each one separately, uniquely. He asked why? “That’s a good question” I said, and I proceeded to explain he needed to treat his problems, like seeing the doctor;
I said to him; “Bob, you need to be focusing on the cause of your issues, not the symptoms of you are having, or not having the results you intended, or have worked so hard for thus far to no avail.”
I was able to convince Bob that he was stretching himself to far at once. He was getting his information and direction from too many sources at once, interjecting everyone’s opinion into his business model. Among these things, getting side tracked in his efforts of achieving better results from his website performance was not helping him. Bob needed to do so much to run his business, but couldn’t.
Bob was stressed that he wanted to make an income selling these great exercise products he invented. He wanted to keep inventing them and keep selling them. These products are wonderful, because he designs them, and they are functional and work great. They are one of a kind, with a great price, and no competition because he is unique in his niche.
What Bob needed was to quit his suffering and time wasting and allow someone to help him grow his market and manage his web presence. Bob needed an administrative assistant in so many ways. Bob needed a e-commerce website team. Bob needed business cards, flyers, and print ad’s. Bob needed visibility, and a “face in front of customers” and he was not getting any of this from his current provider!
I said to Bob to quit his worrying. I told him “I have a the resources, tools, people, and “keys on a keyring” to unlock any doors you want.”
Bob asks me; “what will it cost?”
I directed Bob to the following link and let Bob customize his package. Bob bought a Marketing and Sales package from The Sales Corner, and now, today, he’s out finding a local office site for his new retail building!
WHY? Because he’s growing because SALES = GROWTH!!
Bob wants you all to grow too! Bob agrees that many of us need different things to “grow our business.”
Bob says look here;
Because there are packages and resources for just about anything he’ll need to run his business online, and off!
The Sales Corner
A common travesty that underpins sales success is fear. Selling professionals fear picking up the phone, they fear asking for referrals, they fear asking for the agreement. Sellers fear because they do not know what to do if something does not go their way. They have failed. Not true, failure is the best teacher in the world. Stop looking at failure as a negative. A terrific mentor, author and king of the consulting world Alan Weiss states, “If you are not failing you are not trying”.
First, selling professionals are constantly immersed in rejection. Yet it all begins with confidence. Sellers must believe in the products and services they represent. If you do not believe it you will not sell it! How do you expect buyers to believe you if you cannot believe it? Avoid failure with passion and conviction for the company you represent.
Second, regular readers of this column know my thoughts on cold calling- I abhor it. There are times when it is necessary. More importantly, there are times when friends, peers and colleagues might provide sellers with a referral. Research in this area illustrates that over 78% of individuals procrastinate making these calls because of rejection. Refrain from preconceptions and pick up the phone! What you are really saying is that you do not know what to say after hello! Rejections diminish with proper preparation, provocative questions and action steps.
It is important to remember that buyers do not reject you personally, they reject the offer simply because there is a lack of trust and value. Therefore, sellers must find methods that counteract these issues.
“Failure is not an option” originated from the issues of Apollo 13. Unfortunately many selling professionals use the cliché for all their efforts. With so many organizations lacking investment in their sales teams and with less individuals investing in themselves, failure is the best educational tool. Keep trying, continue failing, stop looking for short term results but long term strategies of self-mastery. Failure is the key to your economic selling future!
Additional Quote for the Day
“Why don’t you want to do what you know you should do? The reason you don’t is that you’re in conflict with yourself.” – Tom Hopkins (The Art of Selling)
©2010. Drew Stevens PhD. All Rights Reserved.
Limited beliefs also withhold your success, Click Here for a Free Report on Overcoming Limited Beliefs
Drew Stevens PhD is one of the world’s leading authorities on business development and practice management success. Dr. Drew is the author of the successful sales process book Split Second Selling and the upcoming book Ultimate Business Bible – 10 Strategies for Achieving Ultimate Business Success. Click to receive a free chapter of Ultimate Business Bible. Dr. Drew is one of the founders of the Sales Leadership Program at St. Louis University and operates Sales Fitness and Business Expert Radio one of the Internet’s highly successful podcasts and radio programs. To discover how Drew Stevens can dramatically accelerate your revenue contact him through his website.