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Archive for the ‘Sales Corner Exclusive’ Category
The odds of your business surviving five years are 50-50 according to David Birch, former head of a research firm specializing in studying small business data. (Isen 2007) There are many reasons why a business will fail. Much research is available to denote which factors are the most important, however, it appears that most business fail because they lack focus on the organization’s most vital asset – customers.
Solo practitioners begin a business for two reasons; money and passion. Business professionals desire to take their passion and make money from it, and there is little harm in this. There is no better way to enjoy your time on earth than to do the thing that you enjoy.
However, with passion there is a need for focus. Presently with the cacophony of noise due to the Internet and social media resources, consumers are overwhelmed with messages. Consumers today require differentiation to denote whom to shop and whom to avoid. Unfortunately the Internet’s ubiquity hinders variety so that only option remaining the builds brand and business success is customer service.
Customer service is simply the organizational culture and processes that entrepreneurs create to ensure allure. Consumer decisions are driven by emotion. Service must be enculturated into the organizations so all staff become dependent on the client. This is an important construct; there is little difference from one retailer to the next or one restaurant to the next with one exception- customer service. When treated correctly, customers inform others of their experience helping to manifest the organizations brand and announce it to others. No marketing tactic in the IMC process is as cost effective as a word of mouth.
When customers believe and trust their vendor they tell others helping to create brand differentiation. Exemplars include Apple whose retail outlets are the busiest of any mall and Zappos.com whose unblemished customer service helps helped to brand to proliferate.
If there is little belief in customer service think again. According to both Dun and Bradstreet and the Small Business Administration, businesses with fewer than 20 employees have only a 37% chance of surviving four years. Customer service can provide the life raft of success if used correctly. In reviewing the success statistics, would you rather be a follower or a leader?
©2010. Drew Stevens PhD. All Rights Reserved.
Drew Stevens is one of the world’s leading authorities on business development and sales. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew can assist your organization to increase their business development skills visit him at www.stevensconsultinggroup.com
Popularity: 39% [?]
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My name is Francis Walsh and I want to tell you what my baseline is. My baseline is where you are right now. “Where are you anyways?” I know where you want to be, but right now you’re here. “Where is here?”
Generating relationships online can be summed up in three, easy, steps. They are create, create, and interact with said create, create. It’s easy, but it’s not easy for everyone. Stop what you’re doing, Drop down to the consumer level, and Roll out the information that benefits the company in a positive way.
The intent of internet marketing is to connect with new users who through their normal every day travel of the internet, find information about you. If you increase the amount of information about you by 30% then you have more information about you from which new users are able to find your news.
The intent of internet sales is to generate revenue through the interaction of a company user and a consumer interacting via their computers. Without an increase of content a company user could go out and increase sales by thirty percent through interactions with new consumers. The company user is creating new content and interacting at the same time. Driving sales into the company to generate a 30% increase in sales is different than increasing the amount of content by 30%.
I could take the 30% to the next level and say a goal of receiving 30% growth on investment would, in banker’s terms, mean a return of $4000 on a $3000 investment. Each baseline is a little different and in the end, has a different result.
Consider each baseline as you enter into a new partnership where a provider will be doing the work for you. The best rests come from proper planning and a mutual understanding of the baseline and the goal.
Francis Walsh
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“A baseline is a line that is a base for measurement or for construction; What are you trying to construct for your Internet Marketing?”
Popularity: 58% [?]
ShareWhat nonsense is that? You’re the one that conceptualized, designed, and built your business from the ground up. You’re the one that has 100% control over everything in your company; right? Or do you?
Do you build any of your “business model” on “what ifs” — because “what if” you lost a limb, an ear, a finger, an arm, a leg, or god forbid, your head? Could you continue to operate in whatever way you needed to without a hiccup in your service to clients, customers, and other business relationships?
“I doubt that I could continue operating at full capacity in the event of a catastrophic time.”
Knowing our own limits, only helps us understand yours. Were all different, but, similar. Business can be looked at in the same light;
Business models are at a core, the template for all business models. Having a different business then the next person only makes you “similar” in the fact of processes, and things to do to keep your business active and going. (finding new partners, getting new suppliers, having someone do collections, finding new customers, seeing into new markets, driving new sales etc..)
You’re business may not have the same struggles as mine, or Joe’s, or Bob’s but I can bet your “butt” that all three of our business’s will need help to stay going, either now, or in the future!
So if you’re reading this, then you may be like a lot of other people who ask us; “What can The Sales Corner help me with?”
This is our response, which simply put is EVERYTHING, “What do YOU NEED?”
Once you can establish the need or multiple needs that you have, it will be easy to find a way to fill the need using The Sales Corner. In fact there are several ways we can fill your needs with the offering of full service membership packages to look out in ALL the areas you might be looking for help!
See a complete list of package offerings here;
http://www.thesalescorner.us/blog/sales-corner-marketing-seo-sales-membership-packages/
ADDITIONALLY I can offer you some “REAL INSIGHT” into others similar needs and how they were able to utilize The Sales Corner to address those needs;
Question 1
My computer is running slow; My internet sites take longer to load and I wish there was a way I could get someone to help me without having to worry about the expensive price of the local “Squad” or wait from “someone in another country” to call me back or fix my issue.
Answer 1
The Sales Corner is able to propose one of our Phone Service and Support membership packages which are designed as all inclusive to what was needed here for this client to get phone support for “general technical help, and product application support.” As this client had issues and needed a resource to contact with the assurance they would get a timely, and well educated response!
Question 2
What do I need to keep active, and reach my customers/clients?
I already know how to write my own content, publish my own articles, and get out into the Social Media scene to grow myself;
Answer 2
The Sales Corner is able to propose one of our Quarterly Website/Blog membership packages which is all inclusive to what this client needed to get a Website Built, Integrated, and Managed after Install! We think it’s great even when you don’t know what you need to in order to have a medium to communicate yourself on. This gives them ability to communicate directly and privately to their own user base!
Question 3
How can I get into new Sales and Marketing areas with my current projects?
I don’t know anything about how to use a blog, where I should be online or offline, or how to reach new people because my “old” approach isn’t working anymore;
Answer 3
The Sales Corner is able to propose one of our Quarterly Internet Marketing / Sales membership packages which are designed as all inclusive to what this client needed to get their products, their face, and “their business” out to people who wanted to know about them! This will keep them there where they need to be, in front of people online and off!
Question 4
Some folks out there have their own sites on a free host, or a host that charges them a monthly or annual fee; That’s okay, but sometimes people don’t always know what to do in these cases or how to get to their files etc. How can The Sales Corner help me get a place to host or store my files for my website, my blog, or FTP access?
Answer 4
The Sales Corner is able to propose one of our Quarterly Website/Blog Hosting membership packages which are designed as inclusive to what this client needed for their files to be stored, accessed, and managed on a regular basis as they saw fit! Now they can upload/download and so can their users (With or Without a Blog if they like since this is “file storage”).
As you can see, The Sales Corner and our network of members have very good methods of helping you get more information for free, save your business money, get more all while you can walk away and feel confident to know that you’re business isn’t going to fall under, because you couldn’t afford our monthly fee, or that yearly cost to keep it going!
“The Sales Corner is always willing to listen and work with all of our members to accommodate their needs and wants and desires, after all you help us keep going as much as we help you; We simply supply the magic powder to mix it all together which is then what we give you which is tangible and something you can count on for your business needs!”
Matt G
The Sales Corner
“The Shaman says only the best leaders use help to their advantage.” The Sales Corner Probing Question of the Day:
“When you find yourself without an answer to a problem….” “Where do you go to find the answer?”
Popularity: 100% [?]
ShareThat’s right you heard it correctly;
Do you have the desire for results?
Susan can help you accomplish that desire and prove what you’ve always known was inside of you the whole time!
Do you remember her from over at SusanShapesSuccess.com ?(link)
Susan is full of love and compassion to help you and me, and everyone bring their “brains” to a higher awareness. Why? Because having a higher awareness means you’ll be in more control of your own direction in life.
We encourage you to connect with Susan and understand her mission to help you achieve your goals!
We want to send our thank you to Susan, for taking the time she has to participate with The Sales Corner; Get ready for some exciting times to come and watch how we develop our own partnerships and agreements to help you grow even more!
We look forward to working with Susan on a deeper level and we are very excited to what she is able to offer our members here at The Sales Corner!
“My Mission is to translate desire into results by helping to increase my client’s level of awareness which will lead to a higher level of consciousness..” ~ Susan Yakima
@SuccessShaper (Twitter)
The Sales Corner: “The One-Stop where everyone is happy with the results we give!”
Popularity: 34% [?]
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FOR IMMEDIATE RELEASE
ExecSense Publishes Webinar on Increasing Sales Team Productivity for Sales Executives Led by Drew J. Stevens, PhD – President, Stevens Consulting Group
(San Francisco, CA) (April 8, 2010) Drew J. Stevens, PhD – President, Stevens Consulting Group, has been selected by the speaker board of ExecSense (www.ExecSense.com) to lead a webinar on How Sales Executives Can Better Engage, Incentivize, and Maximize the Productivity of Their Team. The webinar is now available for download and watching on a computer, mobile device, iPod or printed and viewed offline at http://ExecSense.com/details.asp?id=921
In How Sales Executives Can Better Engage, Incentivize and Improve Relationships with Their Team, ExecSense examines why sales executives need to spend the time to make sure their key people are happy, being challenged, and incentivized in a way that ties in with the goals of their team and company. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to learn easy-to-implement tips and tricks for how other leading sales executives are currently getting the most out of their team, regardless of the state of the economy.
According to Catharine Lloyd, head of speaker relations for ExecSense, “We were honored to have Dr. Stevens lead a webinar on this topic. His work is highly regarded in the industry and the webinar is a great resource for Sales Executives.”
According to Dr. Stevens, “One of the greatest issues sales managers have is motivating and energizing their teams. Now is the time to obtain the needed information as the push for more productivity grows post recession”.
For complete information or to purchase this webinar, please visit http://ExecSense.com/details.asp?id=921 or call us at (415) 453-3003.
About ExecSense Webinars
ExecSense is the largest producer of executive webinars in the world, developing over 500 webinars a year led by hundreds of C-Level executives (CEO, CFO, CTO, CMO, CLO) and partners from 60% of the largest 200 law firms. ExecSense enables business and legal executives to be in-the-know on the most important topics that impact their profession. News breaks every day, however the news stories and trends written about in newspapers, magazines and web sites are too general in nature or not explored in enough detail. To provide executives with more in-depth insights tailored specifically to their profession, ExecSense produces individual webinars as well as titles in our Instant Impact, What Executives Need to Know About…, SpeedBriefings, Legal Needs, Technology for Lawyers, Technology for CEOs, and What to Know Before… series. Depending on the webinar, it includes audio files and documents in PowerPoint, Word and/or Excel. ExecSense is a privately held company headquartered in San Rafael, California, founded in 2000.
About Stevens Consulting Group
Stevens Consulting Group works with organizations that seek to dramatically accelerate revenue. With over 27 years of experience and research, Drew Stevens Phd is one of the worlds leading authorities on business development and sales skills. Dr. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew dramatically accelerate your business development and sales skills visit his sales and marketing website.
Popularity: 16% [?]
ShareToday is Election Day in many parts of the United States. This is a perfect time to express our democratic freedom and vote for desired change. I plan on doing that in addition to observing the folly of politicians. Some could use a few best practices to aid in their poll results.
One of the silly items I notice in my local community is the increased use of lawn banners and other support media to denote a person’s candidacy. A parishioner in my church is running for Alderman yet I did not know he was running! Selling professionals realize the rules of the game have altered. It is vital to reach the economic buyer with value. Individuals buy from those they know and trust. Rather than waste senseless money on signs, political candidates need to know network and greet their constituents. Name alone does not win elections – even in a local community. Know your buyers!
Most selling professionals I instruct know my attitude on cold calling- do not do it! Cold calling wastes time is intrusive and unsuccessful. Yet many politicians record voice messages and send them to constituents. If you want to engage the buyer, send a warm letter of introduction, the value you provide with testimonials and then call. Sending arbitrary voice messages wastes politician’s time and money. Selling professionals know to invest time in call preparation so they know what to say before during and after hello.
Finally, eradicate the door hangers. Similar to rote tactics used by real estate agents, painters, lawn maintenance contractors et. al. they do not work. While sellers do not to invest money that creates marketing buzz, these miniscule tactics only create trash. Create proper marketing that generates a buzz and attracts individuals to you! Sellers realize that in today’s competitive landscape it is about differentiation. Generate investments in needful things.
©2010. Drew Stevens PhD. All Rights Reserved.
There are seven secrets for selling effectiveness. Click here For a Free Report 7 Secrets to Selling Success
Drew Stevens is one of the world’s leading authorities on business development and marketing. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew dramatically accelerate your business development and sales skills visit his sales and marketing website.
Popularity: 7% [?]
ShareAre you a good selling or business development professional? What distinguishes you from the remainder of the pack?
With over 27 years of experience working with those that develop business and sell for a living I find the following characteristics:
1- Those that seek relationships not a commission check
2- Do not procrastinate, using the hours in the day wisely to be with prospective and current clients
3- Do not waste “windshield time” on wasteful things or nothing
4- Reads voraciously to understand competitive intelligence that aids the client
5- Establishes a strategic account profile to understand prospective client opportunities and limitations
6- Knows the economic buyer in their accounts and does not waste time with gatekeepers
7- Think strategically not tactically to engage buyers
8- Learning the client’s business and discovering methods to assist them now and in the future
9- Prepare provocative questions that engage and enlighten
10- Knows when to listen and when to speak
11- Networks constantly to meet new buyers
12- Engages a sales process
13- Creates emotion and has a passion for the sales process
14- Believes in what they are selling
15- Nurtures relationships with proper customer service, returning all calls and emails in a timely manner
16- Uses and respects the relevance of CRM reporting useful data to upper management
17- Understands the importance of customer to customer influences on account management
18- Thinks in terms of client outcomes, not units sold
19- Dresses professionally and is ready to engage with every client
20- Has poise and flexibility to engage gatekeeper and buyer ethically
Use the following as a checklist for your selling professionals if you are a manager or for you personally if you sell for a living. Check back periodically to determine methods to make you a more effective seller to alleviate time and develop more business.
©2010. Drew Stevens PhD. All Rights Reserved.
There are seven secrets for selling effectiveness. Click here For a Free Report 7 Secrets to Selling Success
Drew Stevens is one of the world’s leading authorities on business development and customer satisfaction. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew can assist your organization to increase their business development skills visit him at www.stevensconsultinggroup.com
Popularity: 15% [?]
ShareRecent issues (politics, economics, technology) constantly provide change in today’s marketplace. Change is terrific as long as you individually decide to keep pace with it. One of the best tools to mitigate change is overhauling skills. Improving hard and soft skills enables one to be more marketable in a competitive global economy. Rejuvenating skills provides self-mastery, which also helps to improve upon confidence, poise, presence and professionalism.
One is never too old or too busy to attend an educational experience. The time is an investment in your future earnings and potential. Similar to the manner in which automobiles must be maintained, your cognitive skills require a bi- annual checkup to increase your professional investment. Enroll in something today to invest in a better tomorrow.
Change is the watchword of progression. When we tire of well-worn ways, we seek for new. This restless craving in the souls of men spurs them to climb, and to seek the mountain view.
Ella Wilcox – American Author and Poet
©2010. Drew Stevens PhD. All Rights Reserved.
There are seven secrets for selling effectiveness. Click here For a Free Report for the 7 Secrets to Selling Success
Drew Stevens is one of the world’s leading authorities on sales and customer service. Drew is the author or the successful sales techniques book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To book Dr. Drew for a workshop or keynote or to obtain his Secrets of Ultimate Business Success visit his website www.stevensconsultinggroup.com
Popularity: 15% [?]
ShareWhen The Sales Corner launched in it’s early conception, like a lot of places, little was known about it’s greatness at the time. Its true that over time, A LOT of people are understanding how they can benefit from the things we offer. Be it Free information or resources, or paid resources that are provided, everyone is benefiting!
One of The Sales Corner missions to is always be providing new ideas and new things to try and help you build your Sales and Marketing methods and tactics, and improve on your work! Another mission is to be here for you to utilize and take advantage of our experience, knowledge, and expertise’s we can offer you!
It’s true that on the outside, we look like another place just marketing products and services. The truth is, there’s a WHOLE LOT more we do that most people won’t even realize until they ask for help!
“We do not blow smoke at you and you will not see us hype over things we cannot control.”
Just like a lot of places, we are very careful to tread in unknown waters. However, very little waters are not an area of expertise for our collective group. Due to the nature of bringing people together, you benefit from our relationships we provide you with to help you grow and sustain your business. Being careful means that you can be rest assured that we are up to speed with knowledge and experience that today’s business requires!
We want people to utilize us when they are having problems. We don’t care what “those problems” are, we just want you to know we are here to help the best we can.
We’ve compiled a list of Membership Subscriptions to help you understand our broad knowledge and experience base.
These automatically entitle you to the Free Membership services we offer for ALL of our Members (FREE and PAID)!
Don’t waste anymore time; Get the Marketing, or Design, or other Sales and Marketing Support help you need today!
http://www.thesalescorner.us/blog/sales-corner-marketing-seo-sales-membership-packages/
REMEMBER, even FREE registrations get more! Don’t forget to Register with us for Free to start helping you today! — The Sales Corner
Regards,
The Sales Corner
Popularity: 7% [?]
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The Sales Corner Tip of the Day
