Archive for the ‘General Announcement’ Category

My name is Francis Walsh. I spend most of my time right here, typing words that get noticed. I know this is true because people come and ask me what I’m writing about and why.

“I like to think they are more interested in my words but they’re not.” “They are interested in what I talk about.”

Content is King

“No doubt about it, content IS king.”

Right now, our friends and colleagues are talking and writing too. The problem is much of what they’re doing online has nothing to do with me or you. They are interacting on a personal level with their friends and colleagues who keep them motivated. Motivation is the key to happiness. Happiness is motivated through interaction on a personal level.

“People are online looking for the answer to their next big question and they know where to go for their answer, but they don’t yet know who the answer is going to come from.”

Even you have questions that need to be answered. They may change as your day goes along or as the need for an answer arises. What we all hope to have when questioning the things we need to know more about, is a rapid response.

“We like to get a quick response.” “Don’t you?”

Content is the answer. Or better yet, “Content about your product has the answers about your product.” Your business can quantify an actual benefit from having more answers about your product online. “Not just on YOUR blog or website, but anywhere there is a forum of similar minded individuals or subjects to leave an answer behind. This is the PERFECT place to introduce your position and the benefits of your product.”

“You have to spread yourself around if you want to really begin to see the benefit of marketing to the online community.”

Rapid Response Initiative

“I like to think that I can answer a question from anyone online before they actually sign off from that session of computer use.”

If you begin to initiate a rapid response to each and every request for an answer that comes in from anywhere online, you will dramatically increase your bottom line by “I would say 15% to start.” “And it doesn’t matter how big your company is right now!”

Small companies therefore have to consider that a 15% increase to their offline business from online activity would be a great boost, and big companies can see that taking back or acquiring more market share is possible. “Even companies that think they already have a presence online.”

“Some businesses don’t know what they’re doing really, and have no idea of the commitment it takes to drive business from the online marketplace.”

Being prepared to respond to that user before he or she signs off the internet is how you can expect these kinds of results.

The Sales Corner

Matt Geier has the platform to push a company forward quickly. Not just a man with a plan, but a team with a dream. “The dream is about building equity from internet sources using content placement and rapid response initiatives that not only boost productivity of what already exists online, but generates its own business away from the one location certified to be The Product Source.”

The investment is sound. The people are experienced and motivated. More businesses are getting results that they cannot get from anyone else. Other companies run around with a product’s old content, putting one thing everywhere. “One little thing” (and then they pray.)

“I expect everything I do to be successful and it is.” “I expect that every company that I work with will see tremendous growth, and they do.” “I can only say that I know what The Sales Corner will do, and it will be well worth it if you put your business on a fast track with us.”

“I can say more but then I think I said enough already.”

Sincerely,

Francis Walsh
77375

@awewriter

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You heard right! Were on Digg!

Connect with us!

http://digg.com/users/thesalescorner

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I’m excited to bring you this exclusive offer from The Sales Corner on
behalf of American Association of Inside Sales Professionals;

Are you an Inside Sales professional?
Maybe you’re in Management looking over a group of people?
Perhaps you are looking for some industry connections or similar
resources for Inside Sales improvement and overall learning?

Having spent many years as an Inside Sales Representative myself, I
strongly promote education and sales based training to improve a sales
persons techniques or sales tactics for the improvement of their
professionalism and business!

The Sales Corner has partnered with the AA-ISP to offer you a 10%
discount on your next membership registration!

Take advantage of this great offer by registering as an official member of The Sales Corner network!

Google Groups
Official Members List of The Sales Corner is 40 strong and counting!

WHY JOIN?

Email:

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Join the AA-ISP and hundreds of other inside sales leaders at the only conference dedicated exclusively to inside sales leadership. The Summit is recognized for delivering informative, thought-provoking presentations and will feature some of the nation’s leading Inside Sales experts. A sample of topics include:

* The “State of Inside Sales” in 2010
* What does the future look like
* Key’s to developing high performing inside sales teams
* Ways to improve as an Inside Sales Leader
* Leveraging Social media
* Sales 2.0 methodologies
* Proven ways to motivate
* Compensation plans that work
* Best practices for a Hybrid Model
* Learn about the latest in inside sales tools and technologies
* Many more break-out groups covering key inside sales topics

If you’re responsible for building, developing, managing, motivating, or improving inside sales, or if you’re a Manager/Supervisor, Director/VP, or Sr. Executive leading an organization, you will benefit from attending AA-ISP Leadership Summit 2010.

Learn More

Intro Summit video:
http://tinyurl.com/LS10Video

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Some days at The Sales Corner are like many others when we find ourselves hashing over the same issues that the last client had, or helping a new client grasp what they can do to help themselves be a better seller, be a better marketeer, or be an all around better business builder. We spend our time on the phone, helping educate people on what THEY can do to help themselves! Even if there is someone like TSC working in the background; even we agree that you need to do more more more!

Often enough, our clients struggle from similar things as each other like you’ll see below in this discussion with Joe.
(Remember Bob the engineer who wanted to grow his website sales??)

Joe is a lot like Bob in the way of thinking. Joe doesn’t realize that he’s out of scope when it comes to how his customers perceive his store, his website, his “mission.” Joes very good at blowing glass, but he lacks in his ability to inform the customers about his products in a way that encourages them to buy it because they want to, not because he’s asking them too!

Joe says to me “I try every time they call me to ask them for their purchase. The problem is, they all end up asking me questions, then hanging up the phone. I never see their orders. I don’t know what I can do. Can TSC help me?”

“Yes Joe, we can. I’m glad you’ve asked. TSC likes it when people reach out for help!”

I explained to Joe that I recently spoke to Bob who was having a similar problem. Bob’s problem was that he was trying to fix symptoms of his problems, without address the problems head on. Joe on one hand, faces a similar dilema of not being able to identify WHY he cannot get more traffic or better traffic which will generate conversions. On another hand, Joe is very honest about being able to communicate to his audience effectively.

I asked Joe to explain to me his definition of “effective marketing” and he proceeded to explain. “I’m a marketing major and I graduated from Standford with a degree in the subject. It’s what I’ve done for myself for the last 20 years and I’ve helped a lot of brands build up also. This was back in 1990. My problem is that in the last decade, it’s not that I haven’t kept up with what’s going on, but I’ve not been able to reform my education that I had to create a NEW and FRESH message. Marketing to people of the 80′s and 90′s was not like these “new age” people like you, Matt, and the people at The Sales Corner.”

“I agree with you Joe. Times have changed. One reason I started The Sales Corner was to help people build their business with NEW and FRESH ideas that would result in growth, and visibility to their market. Again, I can help you.”

Joe was very happy with our conversation and was ready to purchase services from The Sales Corner but became a little confused about what would suit him best with regard to what we could do. I explained that since we do a lot of things here at TSC to help people build and grow their business, that we can focus on the strengths he has, and we will focus on the weak parts to, and improve them both!

“Here Joe, you need to look at these as they have been designed to give you a ton of visibility with a broad movement directly for you!” Full Internet Marketing Packages

Realizing he was a Marketing Major, he knew what a good message looked like, and even admitted he could write one. He wasn’t feeling like he wanted to pay for something he could do already himself.

Then I asked; “So Joe, you have 20 hours a week to write 100 messages for your business, and then market each of those 100 message out to researched content valid mediums?”

Joe replied, “No, I don’t have the time to do that. I just said I could” “Well then, you’ve come to The Sales Corner to help you right?” Joe pondering the question, then with a heartfelt “Yes” he responds.

I helped Joe understand that nobody doubted his ability to communicate and market to his customers.

What Joe lacks, is the ability to get his message, in 50 different ways, all saying the same thing “buy Joe’s glass blown products off his website” and take the time to market each of those 50 messages out to 50 different places.

Until Joe worked with The Sales Corner, he didn’t realize that we could take his current message, and market it in his local area, and his surrounding area, choosing mediums and places that WOULD CREATE HIS RESULTS, rather then HOPING they would.

If you’d like to find out how we can help you! Take a look at our pre-composed Full Service packages, or, registered members, can contact us directly and ask for customized packages to encompass even better or bigger growth!

Full Service / Support Packages!

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When Bob called, he was concerned about his website not selling enough products. Bob wanted to know what he could do to capture more sales. He wanted to know what he could do to get more people to sign up on his mailer. He wanted to know what he could do to have a better “voice” to his customers. Bob wanted to drive business, and wasn’t “getting the how to” do it!

After Bob started rambling more, I had to stop him. I had to ask him to talk to me and sort out his questions and put them into a “mental bucket”, to address each one separately, uniquely. He asked why? “That’s a good question” I said, and I proceeded to explain he needed to treat his problems, like seeing the doctor;

I said to him; “Bob, you need to be focusing on the cause of your issues, not the symptoms of you are having, or not having the results you intended, or have worked so hard for thus far to no avail.”

I was able to convince Bob that he was stretching himself to far at once. He was getting his information and direction from too many sources at once, interjecting everyone’s opinion into his business model. Among these things, getting side tracked in his efforts of achieving better results from his website performance was not helping him. Bob needed to do so much to run his business, but couldn’t.

Bob was stressed that he wanted to make an income selling these great exercise products he invented. He wanted to keep inventing them and keep selling them. These products are wonderful, because he designs them, and they are functional and work great. They are one of a kind, with a great price, and no competition because he is unique in his niche.

What Bob needed was to quit his suffering and time wasting and allow someone to help him grow his market and manage his web presence. Bob needed an administrative assistant in so many ways. Bob needed a e-commerce website team. Bob needed business cards, flyers, and print ad’s. Bob needed visibility, and a “face in front of customers” and he was not getting any of this from his current provider!

I said to Bob to quit his worrying. I told him “I have a the resources, tools, people, and “keys on a keyring” to unlock any doors you want.”

Bob asks me; “what will it cost?”

I directed Bob to the following link and let Bob customize his package. Bob bought a Marketing and Sales package from The Sales Corner, and now, today, he’s out finding a local office site for his new retail building!

WHY? Because he’s growing because SALES = GROWTH!!

Bob wants you all to grow too! Bob agrees that many of us need different things to “grow our business.”

Bob says look here;
http://www.thesalescorner.us/blog/sales-corner-marketing-seo-sales-membership-packages/
Because there are packages and resources for just about anything he’ll need to run his business online, and off!

Regards,

The Sales Corner

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FOR IMMEDIATE RELEASE

ExecSense Publishes Webinar on Increasing Sales Team Productivity for Sales Executives Led by Drew J. Stevens, PhD – President, Stevens Consulting Group

(San Francisco, CA) (April 8, 2010) Drew J. Stevens, PhD – President, Stevens Consulting Group, has been selected by the speaker board of ExecSense (www.ExecSense.com) to lead a webinar on How Sales Executives Can Better Engage, Incentivize, and Maximize the Productivity of Their Team. The webinar is now available for download and watching on a computer, mobile device, iPod or printed and viewed offline at http://ExecSense.com/details.asp?id=921

In How Sales Executives Can Better Engage, Incentivize and Improve Relationships with Their Team, ExecSense examines why sales executives need to spend the time to make sure their key people are happy, being challenged, and incentivized in a way that ties in with the goals of their team and company. Take the 60 minutes to view this webinar (on your computer, mobile phone, iPod or printed out) to learn easy-to-implement tips and tricks for how other leading sales executives are currently getting the most out of their team, regardless of the state of the economy.

According to Catharine Lloyd, head of speaker relations for ExecSense, “We were honored to have Dr. Stevens lead a webinar on this topic.  His work is highly regarded in the industry and the webinar is a great resource for Sales Executives.”

According to Dr. Stevens, “One of the greatest issues sales managers have is motivating and energizing their teams. Now is the time to obtain the needed information as the push for more productivity grows post recession”.

For complete information or to purchase this webinar, please visit http://ExecSense.com/details.asp?id=921 or call us at (415) 453-3003.

About ExecSense Webinars

ExecSense is the largest producer of executive webinars in the world, developing over 500 webinars a year led by hundreds of C-Level executives (CEO, CFO, CTO, CMO, CLO) and partners from 60% of the largest 200 law firms. ExecSense enables business and legal executives to be in-the-know on the most important topics that impact their profession. News breaks every day, however the news stories and trends written about in newspapers, magazines and web sites are too general in nature or not explored in enough detail. To provide executives with more in-depth insights tailored specifically to their profession, ExecSense produces individual webinars as well as titles in our Instant Impact, What Executives Need to Know About…, SpeedBriefings, Legal Needs, Technology for Lawyers, Technology for CEOs, and What to Know Before… series. Depending on the webinar, it includes audio files and documents in PowerPoint, Word and/or Excel. ExecSense is a privately held company headquartered in San Rafael, California, founded in 2000.

About Stevens Consulting Group

Stevens Consulting Group works with organizations that seek to dramatically accelerate revenue. With over 27 years of experience and research, Drew Stevens Phd is one of the worlds leading authorities on business development and sales skills. Dr. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew dramatically accelerate your business development and sales skills visit his sales and marketing website.

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I am noticing a trend developing across several industries. It is not only a systemic issue which will create depletion of customers and revenue but foundational. The reason why the issue seems to be more apparent now then prior to the recession is simply most organizations did not focus on rudimentary practices that assisted to retain and acquire new clients.

The fundamental issue that continues to escalate is a lack of attention to marketing and sales. Organizations simply did not focus on sales efforts prior to and during the recession. Nothing happens without a sale. It was great in the years 2005 to 2008. The phone was

ringing the orders were continuously coming in and many people were not concerned. As the bubble grew so did profits and so did egos; many individuals simply forgot the reason why they were in business. More importantly what originally got them there would not continue to get them to their end result.

I find now organizations in panic as revenues and subsequently clients have decreased. Yet when questioned about branding efforts or investments into the sales teams I am negated. If there is not investment in marketing and sales where is the money going. And more importantly, now that times are a bit slower, it is a terrific time to educate, stimulate and grow these imperative efforts.

It is vital in any economic cycle every company to invest a good percentage of its income on the sales and marketing efforts of its organization. Therefore it is necessary to understand that you are not only in your individual businesses but the marketing business. This requires pre-engagement marketing opportunities and post-engagement follow – up.

The tactics that businesses employ will assist in creating the allureand cache necessary that then develop brand. The concept of brand development is vital to be heard amongst the cacophony of competitors. Brand helps to create competitive differentiation. Consumers purchase because of the allure and trust. It is necessary that to concentrate all efforts on daily basis in building trusting relationships that create emotion and value. Consumers invest in brand and buy on emotion not from the bromide of features.

Consider this, the foundation of every business is the acquisition and retention of clients. The roof protecting the business is its strategy. There are than four pillars that connect the roof to its solid core and these include marketing, accounting, sales and service. If you truly want to build a profitable, productive and passionate business with less labor and more revenue than focus on these vital principles. Continually review you strategy in every economic cycle and I guarantee that your profits will be higher; your labor less as well is your stress.

Take the time now to retool your strategy, refocus your core energies and rekindle the energies of your organization. I’ll look forward to hearing your stories as you accelerate your business strategies!

©2010. Drew Stevens PhD. All Rights Reserved.

There are seven secrets for selling effectiveness. Click here For a Free Report 7 Secrets to Selling Success

Drew Stevens is one of the world’s leading authorities on business development and customer satisfaction. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew can assist your organization to increase their business development skills visit him at www.stevensconsultinggroup.com

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The dictionary shows us that a “Shaman” is; A member of certain tribal societies who acts as a medium between the visible world and an invisible spirit world and who practices magic or sorcery for purposes of healing, divination, and control over natural events.

Now I’m going to define a few things and how that can apply here at The Sales Corner based on what we know thus far about a Shaman.

He is a member of tribal societies:
A tribal society is also a “community of people” and a “support group” for in-common ideas…

He is a medium of invisible worlds and visible worlds;
An “information” carrier/bringer from beyond the knowledge barrier between what you already know and what you don’t.

He practices magic or sorcery for purposes of healing, divination, and control over natural events;
A person using “unique methods and tools” to encourage good behavior and positive outcomes to the benefit of the community .

When I found The Sales Corner “SEO Shaman” I was very intrigued by the challenge to turn off my Google Ad-Words.
My Shaman said to me that he could save me money, and bring me more traffic then I was getting from that way. So I took the challenge. (Sorry Google…)

Sure enough my “SEO Shaman” pulled through!

Over the next couple of weeks, he had saved me monthly costs from Google, brought more traffic, and provided better incoming lead results for the money I would have paid out in comparison to the experience I was having without my SEO Shaman helping me.

“Now, What if I told you that I have an SEO Shaman for you?”

“What if I told you that I will give you my SEO Shaman that grows business with his use of unique methods and tools that define who YOU are to your customers?” Is there anyone in the world that doesn’t want one of their own real life “SEO Shaman” working for them to help build their business?

If you want your “SEO Shaman” you can get one today, yes!

In fact; I’m looking forward to having one sent your way with his own magic and sorcery that WILL grow your business!! He will truly reinforce the power of just a “touch” that only The Sales Corner can provide in your experience! I hope you take advantage of this!

Remember, you don’t know how much your “TSC SEO Shaman” can offer you from The Sales Corner until you’ve had a chance to use him

Register FREE to get your “Trial Run” with your “TSC SEO Shaman” now!

http://www.thesalescorner.us/blog/sales-corner-marketing-seo-sales-membership-packages/

Regards,

The Sales Corner

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