Archive for the ‘Free e-Book’ Category
My name is Francis Walsh. I spend most of my time right here, typing words that get noticed. I know this is true because people come and ask me what I’m writing about and why.
“I like to think they are more interested in my words but they’re not.” “They are interested in what I talk about.”
Content is King
“No doubt about it, content IS king.”
Right now, our friends and colleagues are talking and writing too. The problem is much of what they’re doing online has nothing to do with me or you. They are interacting on a personal level with their friends and colleagues who keep them motivated. Motivation is the key to happiness. Happiness is motivated through interaction on a personal level.
“People are online looking for the answer to their next big question and they know where to go for their answer, but they don’t yet know who the answer is going to come from.”
Even you have questions that need to be answered. They may change as your day goes along or as the need for an answer arises. What we all hope to have when questioning the things we need to know more about, is a rapid response.
“We like to get a quick response.” “Don’t you?”
Content is the answer. Or better yet, “Content about your product has the answers about your product.” Your business can quantify an actual benefit from having more answers about your product online. “Not just on YOUR blog or website, but anywhere there is a forum of similar minded individuals or subjects to leave an answer behind. This is the PERFECT place to introduce your position and the benefits of your product.”
“You have to spread yourself around if you want to really begin to see the benefit of marketing to the online community.”
Rapid Response Initiative
“I like to think that I can answer a question from anyone online before they actually sign off from that session of computer use.”
If you begin to initiate a rapid response to each and every request for an answer that comes in from anywhere online, you will dramatically increase your bottom line by “I would say 15% to start.” “And it doesn’t matter how big your company is right now!”
Small companies therefore have to consider that a 15% increase to their offline business from online activity would be a great boost, and big companies can see that taking back or acquiring more market share is possible. “Even companies that think they already have a presence online.”
“Some businesses don’t know what they’re doing really, and have no idea of the commitment it takes to drive business from the online marketplace.”
Being prepared to respond to that user before he or she signs off the internet is how you can expect these kinds of results.
Matt Geier has the platform to push a company forward quickly. Not just a man with a plan, but a team with a dream. “The dream is about building equity from internet sources using content placement and rapid response initiatives that not only boost productivity of what already exists online, but generates its own business away from the one location certified to be The Product Source.”
The investment is sound. The people are experienced and motivated. More businesses are getting results that they cannot get from anyone else. Other companies run around with a product’s old content, putting one thing everywhere. “One little thing” (and then they pray.)
“I expect everything I do to be successful and it is.” “I expect that every company that I work with will see tremendous growth, and they do.” “I can only say that I know what The Sales Corner will do, and it will be well worth it if you put your business on a fast track with us.”
“I can say more but then I think I said enough already.”
Sincerely,
Francis Walsh
77375
Popularity: 54% [?]
ShareWhat nonsense is that? You’re the one that conceptualized, designed, and built your business from the ground up. You’re the one that has 100% control over everything in your company; right? Or do you?
Do you build any of your “business model” on “what ifs” — because “what if” you lost a limb, an ear, a finger, an arm, a leg, or god forbid, your head? Could you continue to operate in whatever way you needed to without a hiccup in your service to clients, customers, and other business relationships?
“I doubt that I could continue operating at full capacity in the event of a catastrophic time.”
Knowing our own limits, only helps us understand yours. Were all different, but, similar. Business can be looked at in the same light;
Business models are at a core, the template for all business models. Having a different business then the next person only makes you “similar” in the fact of processes, and things to do to keep your business active and going. (finding new partners, getting new suppliers, having someone do collections, finding new customers, seeing into new markets, driving new sales etc..)
You’re business may not have the same struggles as mine, or Joe’s, or Bob’s but I can bet your “butt” that all three of our business’s will need help to stay going, either now, or in the future!
So if you’re reading this, then you may be like a lot of other people who ask us; “What can The Sales Corner help me with?”
This is our response, which simply put is EVERYTHING, “What do YOU NEED?”
Once you can establish the need or multiple needs that you have, it will be easy to find a way to fill the need using The Sales Corner. In fact there are several ways we can fill your needs with the offering of full service membership packages to look out in ALL the areas you might be looking for help!
See a complete list of package offerings here;
http://www.thesalescorner.us/blog/sales-corner-marketing-seo-sales-membership-packages/
ADDITIONALLY I can offer you some “REAL INSIGHT” into others similar needs and how they were able to utilize The Sales Corner to address those needs;
Question 1
My computer is running slow; My internet sites take longer to load and I wish there was a way I could get someone to help me without having to worry about the expensive price of the local “Squad” or wait from “someone in another country” to call me back or fix my issue.
Answer 1
The Sales Corner is able to propose one of our Phone Service and Support membership packages which are designed as all inclusive to what was needed here for this client to get phone support for “general technical help, and product application support.” As this client had issues and needed a resource to contact with the assurance they would get a timely, and well educated response!
Question 2
What do I need to keep active, and reach my customers/clients?
I already know how to write my own content, publish my own articles, and get out into the Social Media scene to grow myself;
Answer 2
The Sales Corner is able to propose one of our Quarterly Website/Blog membership packages which is all inclusive to what this client needed to get a Website Built, Integrated, and Managed after Install! We think it’s great even when you don’t know what you need to in order to have a medium to communicate yourself on. This gives them ability to communicate directly and privately to their own user base!
Question 3
How can I get into new Sales and Marketing areas with my current projects?
I don’t know anything about how to use a blog, where I should be online or offline, or how to reach new people because my “old” approach isn’t working anymore;
Answer 3
The Sales Corner is able to propose one of our Quarterly Internet Marketing / Sales membership packages which are designed as all inclusive to what this client needed to get their products, their face, and “their business” out to people who wanted to know about them! This will keep them there where they need to be, in front of people online and off!
Question 4
Some folks out there have their own sites on a free host, or a host that charges them a monthly or annual fee; That’s okay, but sometimes people don’t always know what to do in these cases or how to get to their files etc. How can The Sales Corner help me get a place to host or store my files for my website, my blog, or FTP access?
Answer 4
The Sales Corner is able to propose one of our Quarterly Website/Blog Hosting membership packages which are designed as inclusive to what this client needed for their files to be stored, accessed, and managed on a regular basis as they saw fit! Now they can upload/download and so can their users (With or Without a Blog if they like since this is “file storage”).
As you can see, The Sales Corner and our network of members have very good methods of helping you get more information for free, save your business money, get more all while you can walk away and feel confident to know that you’re business isn’t going to fall under, because you couldn’t afford our monthly fee, or that yearly cost to keep it going!
“The Sales Corner is always willing to listen and work with all of our members to accommodate their needs and wants and desires, after all you help us keep going as much as we help you; We simply supply the magic powder to mix it all together which is then what we give you which is tangible and something you can count on for your business needs!”
Matt G
The Sales Corner
“The Shaman says only the best leaders use help to their advantage.” The Sales Corner Probing Question of the Day:
“When you find yourself without an answer to a problem….” “Where do you go to find the answer?”
Popularity: 88% [?]
Share- Spending too much time with gatekeepers and others that are not key decision makers. Unless you are using them to gain access to economic buyers.
- Not using action steps to move the sale forward. Do not expect the client to do your work.
- Being ready and available for every call. Dress the part and dress professionally daily. Casual dress is a rote excuse for laziness.
- Procrastination. Use a planner and take time for personal issues. Do not use work as an excuse not to spend time with family. Never use poor planning as an excuse not to return imperative client calls.
- Not using a small percentage of each day for lead generation. The fuller the pipeline the more available the opportunities.
- Not spending time in self-development. Learning is a continuous process. Do not use learning as criteria for weakness. Your organization is not responsible for your future development- take responsibility.
- Using electronic media instead of meeting directly with buyers. Face and voice time are more important than the veil of the Internet.
- Not using a process. Over 90 percent of sales professionals lack a formal roadmap that helps to efficiently find and close business.
- Failing in customer service. Over 50% of every client interaction involves customer service. Kill them with kindness to have them return.
10. Responding to proposals not requested by buyers. Responding to blind RFI’s is simply a waste of time.
©2010. Drew Stevens PhD. All Rights Reserved.
Drew Stevens is one of the world’s leading authorities on business development and sales. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew can assist your organization to increase their business development skills visit him at www.stevensconsultinggroup.com
Popularity: 27% [?]
ShareI am noticing a trend developing across several industries. It is not only a systemic issue which will create depletion of customers and revenue but foundational. The reason why the issue seems to be more apparent now then prior to the recession is simply most organizations did not focus on rudimentary practices that assisted to retain and acquire new clients.
The fundamental issue that continues to escalate is a lack of attention to marketing and sales. Organizations simply did not focus on sales efforts prior to and during the recession. Nothing happens without a sale. It was great in the years 2005 to 2008. The phone was
ringing the orders were continuously coming in and many people were not concerned. As the bubble grew so did profits and so did egos; many individuals simply forgot the reason why they were in business. More importantly what originally got them there would not continue to get them to their end result.
I find now organizations in panic as revenues and subsequently clients have decreased. Yet when questioned about branding efforts or investments into the sales teams I am negated. If there is not investment in marketing and sales where is the money going. And more importantly, now that times are a bit slower, it is a terrific time to educate, stimulate and grow these imperative efforts.
It is vital in any economic cycle every company to invest a good percentage of its income on the sales and marketing efforts of its organization. Therefore it is necessary to understand that you are not only in your individual businesses but the marketing business. This requires pre-engagement marketing opportunities and post-engagement follow – up.
The tactics that businesses employ will assist in creating the allureand cache necessary that then develop brand. The concept of brand development is vital to be heard amongst the cacophony of competitors. Brand helps to create competitive differentiation. Consumers purchase because of the allure and trust. It is necessary that to concentrate all efforts on daily basis in building trusting relationships that create emotion and value. Consumers invest in brand and buy on emotion not from the bromide of features.
Consider this, the foundation of every business is the acquisition and retention of clients. The roof protecting the business is its strategy. There are than four pillars that connect the roof to its solid core and these include marketing, accounting, sales and service. If you truly want to build a profitable, productive and passionate business with less labor and more revenue than focus on these vital principles. Continually review you strategy in every economic cycle and I guarantee that your profits will be higher; your labor less as well is your stress.
Take the time now to retool your strategy, refocus your core energies and rekindle the energies of your organization. I’ll look forward to hearing your stories as you accelerate your business strategies!
©2010. Drew Stevens PhD. All Rights Reserved.
There are seven secrets for selling effectiveness. Click here For a Free Report 7 Secrets to Selling Success
Drew Stevens is one of the world’s leading authorities on business development and customer satisfaction. Drew is the author of the successful sales process book Split Second Selling. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness. To discover how Dr. Drew can assist your organization to increase their business development skills visit him at www.stevensconsultinggroup.com
Popularity: 8% [?]
ShareThe dictionary shows us that a “Shaman” is; A member of certain tribal societies who acts as a medium between the visible world and an invisible spirit world and who practices magic or sorcery for purposes of healing, divination, and control over natural events.
Now I’m going to define a few things and how that can apply here at The Sales Corner based on what we know thus far about a Shaman.
He is a member of tribal societies:
A tribal society is also a “community of people” and a “support group” for in-common ideas…
He is a medium of invisible worlds and visible worlds;
An “information” carrier/bringer from beyond the knowledge barrier between what you already know and what you don’t.
He practices magic or sorcery for purposes of healing, divination, and control over natural events;
A person using “unique methods and tools” to encourage good behavior and positive outcomes to the benefit of the community .
When I found The Sales Corner “SEO Shaman” I was very intrigued by the challenge to turn off my Google Ad-Words.
My Shaman said to me that he could save me money, and bring me more traffic then I was getting from that way. So I took the challenge. (Sorry Google…)
Sure enough my “SEO Shaman” pulled through!
Over the next couple of weeks, he had saved me monthly costs from Google, brought more traffic, and provided better incoming lead results for the money I would have paid out in comparison to the experience I was having without my SEO Shaman helping me.
“Now, What if I told you that I have an SEO Shaman for you?”
“What if I told you that I will give you my SEO Shaman that grows business with his use of unique methods and tools that define who YOU are to your customers?” Is there anyone in the world that doesn’t want one of their own real life “SEO Shaman” working for them to help build their business?
If you want your “SEO Shaman” you can get one today, yes!
In fact; I’m looking forward to having one sent your way with his own magic and sorcery that WILL grow your business!! He will truly reinforce the power of just a “touch” that only The Sales Corner can provide in your experience! I hope you take advantage of this!
Remember, you don’t know how much your “TSC SEO Shaman” can offer you from The Sales Corner until you’ve had a chance to use him
Register FREE to get your “Trial Run” with your “TSC SEO Shaman” now!
http://www.thesalescorner.us/blog/sales-corner-marketing-seo-sales-membership-packages/
Regards,
The Sales Corner
Popularity: 6% [?]
ShareIf you don’t know by now, we are big on TAKING ACTION NOW! We propose it to ALL of our clients and we understand the idea of doing something today, for the benefit of tomorrow. — Matt Geier — The Sales Corner
The Sales Corner really is all about helping you succeed. If you don’t know that; Just see what others say about us and the work we do here. For example @CoachLee from Twitter say’s;
“Word Press Blog http://bit.ly/b46ol7 has moved my Alexa rating up by 10,000 in just a week. Thanks again 2 @thesalescorner & Matt Geier” — Leanne Hoagland Smith; ProcessSpecialist.com
In other words, when it comes down to the bottom line, we understand that you really may not have deep pockets, and you are struggling in ways to keep your business going just like the next guy is. Truth be told, we all share some of the same headaches about business that you do. It’s just a matter of how you choose to deal with those problems and address the matters preventing you from moving forward.
The Sales Corner is here to help you do just that; Move Forward. Recently we’ve made some “All-Inclusive” Sales and Marketing Subscriptions. Additionally, there are “Phone Blocks” that you can purchase if you are looking for talk time to discuss the next big matter you have!
Our time and energy is spent focused on you and your business. We grow you. So why wait? Start to obtain growth now; “Do something today; Grow your business tomorrow”
http://www.thesalescorner.us/blog/sales-corner-marketing-seo-sales-membership-packages/
You can also “try before you buy” by registering as a Free Member. Take advantage of a 100% No Money Obligation Free Subscription!! — FD Walsh — TSC Marketing and SEO Shaman!
Popularity: 4% [?]
ShareOne of the biggest impediments to selling is abysmal customer service. Over 50% of every client interaction involves servicing the customer well. I am aghast how poor some selling representatives are. I was recently asked to call the Division Manager of a recognizable national insurance chain to deliver a keynote. I have called three times from the referral mentioning the initiating person and yet no return calls. While I understand busyness I do comprehend tomfoolery. Not returning calls, monitoring caller id, not sending thank you cards and confirming appointments are all methods that will ensure client attrition. If you want more business sometimes it is looking at the small stuff.
There are 7 for instant customer service email me today for a FREE tipsheet. And ask about our Free 30 Minutes “Sales Acceleration Coaching Clinic”.
©2009. Drew J. Stevens Ph. D. All rights reserved.
Drew Stevens PhD works with organizations to dramatically accelerate revenue. Dr. Drew is the author of six books including Split Second Selling and the soon to be released Ultimate Business Bible. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness with Dr. Drew. To gain a free 30 Minute Coaching Session or to request Secrets of Ultimate Business Success contact Dr. Drew today get the proper prescription for your success.
Popularity: 10% [?]
ShareWhen I was out tonight, something happen. I had the thought that It’s interesting how our seemingly daily and routine lives are filled with that of what perhaps we do at work, or for recreation, even when we think there’s no correlation sometimes. What I refer to are similar aspects of our “office” areas in combination with what we do when we are not at “work.”
For example; There I was standing at the local mart today looking for a “candy” product that I really wanted. It was a major brand too. Low and behold, there I was, realizing to myself they were out of stock of what I wanted.
In this case I knew the mart clerk and asked if they had more of what I wanted. Using his excellent customer service skills, the store manager took the time to walk back with me to make sure I hadn’t missed it, or to see if they had moved it, etc… Sure enough it was gone. He proceeded to tell me they were out, and so I ended up buying nothing and left. (I was on a mission..)
This is a perfect example of a good customer (me), knowing products and services of another (#1 mart and #2 mart.) Keep reading.
I proceeded to drive to the next “nearest” local mart that I knew of with comparable prices. I walked in and knowing where to go, I could see they had a full rack of what I wanted. I grabbed up the item and began looking for the next thing now.
Would you believe this mart didn’t have it? In fact; they didn’t carry the brand at all, not even a generic. It’s a .99 drink. Yummy…. To my surprise, I shrugged and proceeded to the counter and I checked out. When I got to the counter, I wasn’t asked if I found everything okay. Another problem was that I was simply uncomfortable in asking this guy about the brand, as I didn’t know the him. I paid for my items and left.
I walked out of the store, head high, (not paying too much attention to Police Officer who was domineeringly staring in my direction…) and started my vehical to leave. Let’s remember now that I’m still in need of an item.
I drive back to the first mart again because I know they carry what I’m looking for. I get what I want out of the cooler, and I go to the counter to check out.
Toward the end of my adventure I have a nice ten to fifteen minute conversation with the store owner (who is on a first name basis with me) about the ups and downs of sales in general;
We talked about how his being out of stock of a product on my first look was somewhat discouraging for his sales. I then left to go get the product somewhere else, leaving him to miss out. Lucky for another someone who got me on his pitfall. On the second mart’s mishap however, they didn’t have a product I wanted either. Therefore being a good valued customer and knowing who I like to use (relationship), I returned to the first mart and purchased that product the second mart didn’t have which becomes that guys pitfall.
My point to the owner was that his being out of product is certainly a good thing if it’s something that’s in high demand and your out. In his case, it drove me away to buy from another inventory. Likewise, if you just don’t carry the product or service it’s a downfall too, as in the second marts case. That guy didn’t even carrying a competing product! Also, the customer service at the second mart, was not anything compared to that experience at the first mart.
Keep in mind, I’m not saying everyone can do everything or provide every such product or service, no, certainly not. Rationality is that sales and even marketing are about supply and demand, and grabbing and gaining the attention of the general people. If you have the resources or otherwise, powers, or other means at your disposal, use everything you can to supply the most value to your customers.
It’s opportunities like my own tonight that thrive in the world and keep business’s afloat. Simply out of pure need for whatever it is a person seeks when they look for the next place to purchase a product or a service.
Customer Service training is no doubt can something that should take a meaningful part in your sales and marketing as well. After all, my friend is more kind in asking ALL of his customers if they find everything okay. He doesn’t do it because he is my friend. It was part of his friendly behavior that led us into friendship after all. Customer service in selling and marketing products and services is crucial in obtaining and starting that “valuable feeling” of the relationship that you have with your prospective buyer.
I give you The Sales Corner and I hand it to you as a resource to take advantage of to help you grow your business. Stop worrying about how you’re going to complete ALL your tasks in the day that keep your business going. Remember, if you need a consultation for a website project, a sales and marketing project, or perhaps you just want to ask a question about how you can improve your sales and marketing, or just talk to someone to get an opinion about something related. If those are you, in any of the above, we ask you to reach out and utilize this resource!
Popularity: 5% [?]
ShareThe rubbish of reality television returns in most of its glory this month with American Idol. While many individuals seek out new methods to make fools, all can learn something.
After several years of watching the judges provide feedback to talent, I have noticed something profound, the spontaneity in which talent is unearthed. As my daughter watched the show last week it was interesting to watch the judges quickly dismiss talent. There is something to be learned here.
How many times do selling professionals spend useless hours with prospective customers only to discover:
1- they are not the buyer
2- they do not have discretionary power
3- they are the gatekeeper
4- they were only fishing for information
Sales professionals need to work quickly and refrain from spending countless hours with individuals that claim power and control and do not have it. Sales professionals need to think like a judge on the show they need to:
- Review the observed behavior and understand whom they are speaking with
- Ask provocative questions to understand the persons decision power
- Ask questions that denote budgets and time
- Determine immediately if the person is the economic decision maker
Selling today requires more efficiency and sales managers are asking for more productivity Ensuring success requires being prepared for every call and conducting research to denote imperative information on the company and the contact person. Efficiency requires the preparation of questions and knowing what to say after hello. If the judges on the show can work quickly so can you.
There are 7 techniques you can use daily to assist you preparation efforts. Get the 7 Secrets to Sales Preparation by emailing me today. Ask about our Free 30 Minutes “Sales Acceleration Coaching Clinic” to help you gain immediate sales result!
©2009. Drew J. Stevens Ph. D. All rights reserved.
Drew Stevens PhD is one of the worlds leading experts in sales and sales skills. Dr. Drew is the author of six books including Split Second Selling and the soon to be released Ultimate Business Bible. With over 25 years of sales experience and business leader, Dr. Drew has extensive experience in assisting both entrepreneurs and selling professionals to experience higher efficiency and effectiveness. He is also the creator of the Sales Leadership Certificate one of only 14 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called Sales Fitness offering tips and techniques that immediately improve selling performance.
Popularity: 5% [?]
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The Sales Corner Tip of the Day
